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Consumer Experience Editor

Company: Gannett
Location: Lansing
Posted on: July 14, 2019

Job Description:

Wednesday, April 24, 2019

Gannett Co., Inc. (NYSE: GCI) is an innovative, digitally focused media and marketing solutions company committed to strengthening communities across our network. With an unmatched local-to-national reach, Gannett touches the lives of more than 110 million people monthly with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services. Gannett brands include USA TODAY NETWORK with the iconic USA TODAY and more than 100 local media brands, digital marketing services companies ReachLocal, SweetIQ, and United Kingdom media company Newsquest. To connect with us, visit

The Lansing State Journal, part of the USA TODAY NETWORK, is seeking a consumer experience

editor to oversee the programming, production and promotion of newsroom content on all platforms. The editor is responsible for how customers consume and respond to content, including the use of audience feedback to better engage readers. This journalist must understand audience trends and be able to train

and encourage newsroom staffers in best practices. This is a senior-level position on our leadership team.

Here's what you need:

  • Bachelor's degree in journalism or equivalent.

  • At least five years of daily journalism experience, some management experience preferred.

  • Digital expertise in alternative story formats, content programming and leveraging social media.

  • Ability to lead and train journalists in retaining and growing audience through idea generation, SEO, social media strategies and more.

  • Willingness to think differently and innovate new approaches to growing audiences.

  • Ability to multi-task and excel under deadline pressure, using time efficiently in a 24-hour newsroom.

  • Skill at collaborating in a cross-functional environment and adapting in a rapidly changing industry.

  • This job includes some evening and weekend work.


    We are eager to learn more about you and how you fit this role. When you apply, don't limit your

    upload to a resume; show us what you've done. To do so, put together a single document file that includes the following, in this order:

    • Your resume - one to two pages.

    • A cover letter that outlines how you would approach the job.

    • Links to 3-5 online samples of your work. Show us what you've produced or had a hand in that best reflects what you can do in your desired role.

      It is important that these items be assembled in a single document and uploaded in PDF format.

      Completing these steps will ensure that your application receives the highest consideration.

      The Lansing State Journal serves Michigan's dynamic state capital market. Large employers include Michigan State University, two General Motors assembly plants, and large health care and insurance sectors. Entertainment includes Big Ten sports, MSU's Wharton Center and abundant city, county and state parks including two at Lake Lansing. The area is also within easy distance of Detroit, Ann Arbor, Grand Rapids and Lake Michigan's beautiful beaches.


      Gannett Co., is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.

      Other details

      • Job Family


      • Job Function


      • Pay Type


Keywords: Gannett, Lansing , Consumer Experience Editor, Advertising , Lansing, Michigan

Click here to apply!

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